Game Design


Why and How Should Western Game Developers Start Thinking China
Once again, the China market proves herself as the most valuable market for the game industry as China made global revenue records on iOS platform revealed by the latest report in October by App Annie. Earning over 1.7 billion USD in Q3 2016, China is throned as the largest iOS […]

Why and How Should Western Game Developers Start Thinking China



Monkey King Hero is Back
In my last article, I mentioned that games from China rarely find a place in the west, even it is a successful one locally. Since there were some people emailed me showing interest in that topic, I am elaborating more about this topic here. China is now the largest game […]

Why Successful Games in China Rarely Obtain the Equivalent Success in the West



Humanity in Game Companies
For some time, I thought about writing business topics such as management aspects in the game industry instead of purely game related topics. I decided to start with this one after I read a tragic news recently. A young Chinese Overwatch fan who died the day before the game’s release […]

Humanity in Game Companies



How to Create a Sustainable MMORPG - Part 3 2
I have stated my points in previous post that the absent of female players is a non-negligible issue for MMORPG, and a balanced gender ratio creates a healthier community within (1). For MMORPG with only male players or dominated by male players, most likely, the game would become a highly […]

How to Create a Sustainable MMORPG – Part 3





wow_sunset
We have talked about the product lifecycle in previous post (1). Game, just like other products, progresses through the sequence of stages from introduction to growth, maturity, and decline. Things that make a game different is the duration of the cycle and the size of the audience. Take World of […]

How to Create a Sustainable MMORPG – Part 1