My Experience


PROFESSIONAL EXPERIENCE

General Manager, USA                                                                                   April 2017 – Present

Kingsoft | Seasun Games, Redwood City, CA

 

Director of Product Development                                                                  July 2015 – April 2017

Kingsoft | Seasun Games, Redwood City, CA

 

Acting Director                                                                                                Dec 2015 – Present

Magic Fuel Games Inc., San Leandro, CA

 

Lead Project Manager                                                                                     June 2013 – July 2015

CocoaChina | Chukong Technologies, Menlo Park, CA

Leading mobile entertainment platform company with monthly revenue of US $15 million and 1K+ employees worldwide

  • Manage the development of Cocos2d-x (#1 mobile game engine in terms of user base) with 6 engineering teams located in different countries or districts
  • Owner and Program manager of two new products, crash analytics and testing automation for mobile apps
  • Coordinate the US team, China team and external developers to launch mobile games on iOS, GooglePlay and Amazon within preset tight timeframe
  • Operate 6 mobile game projects simultaneously. Manage the customer support team and operation team to run events and support the game communities
  • Analyze data and gather requirements from users to prioritize product feature roadmap
  • Run user acquisition campaigns for free and paid mobile apps, analyze data and optimize campaigns, resulting in number one overall paid app in 35 countries for one of our products
  • Develop partner relationships and evaluate business opportunities

 

Senior Project Manager, Online Games                                                           April 2011 – May 2013

Tencent Holdings, Ltd., Palo Alto, CA

Most profitable Internet company based in China with a revenue of US $3 billion and 20,000+ employees worldwide  

  • Streamlined development processes, resulting in effective collaborative development environment between two teams per project (3-10 members per team)
  • Facilitated communication and collaboration between the US team, China team, and external partners
  • Managed social game projects, web portal project, and a single-sign-on project which included 30 network sites
  • Tracked and analyzed metrics, prioritize product features roadmap
  • Evaluated publishing opportunities and delivered qualitative feedback

 

Senior Project Manager & Producer                                                               December 2010 – April 2011

Concept Art House, Inc., San Francisco, CA

Leading international art outsourcing provider and original IP developer with exceptional track record in social gaming and 100+ employees in San Francisco and China  

  • Led and trained production team both in the US and in China, resulting in smoothly moving forward projects, including Zoo World 2, inFamous Anarchy, Legacy of a Thousand Suns & Touch Pets
  • Restructured and managed production pipeline and project management system
  • Established relationships with clients resulting in satisfied clients and high morale working environment; clients included Rockyou, Rocket Ninja, Mob Science, 5th Planet Games, Ngmoco & Gree

 

CenturySoft International Limited, Hong Kong                                               January 2006 – April 2010

Leading Hong Kong online game developer and publisher with a revenue of US $1.3 million and 90+ employees in Hong Kong, China and Taiwan

Chief Operating Officer                                                                                   August 2008 – April 2010

  • Established goals, objectives, policies and strategic plans, and cultivated organizational culture
  • Prepared and analyzed P&L, budget and sales forecasts of up to US $11 million
  • Developed and implemented market expansion plan, resulting in a 180% revenue growth
  • Achieved 60% reduction of licensing costs and 7.5% reduction in distribution costs through effective negotiation with major distributors and developers
  • Led company expansion plans to Taiwan and US by preparing business model, coordinating schedules and budgets, and liaising with international partners
  • Led expansion efforts to China, Taiwan, Malaysia, the Philippines and Singapore by licensing games to these markets
  • Planned and initiated a zero-budget marketing plan on Facebook for a soccer browser game resulting in 8000+ members over a two-month period
  • Led the M&A effort resulting in successful expansion of company portfolio; landed on the DSI and PSP platform

 

Product Owner & Animation Director                                                             January 2007 – August 2008

  • Developed and implemented business expansion plan into areas of outsourcing and game distribution, resulting in a 6-fold revenue growth
  • Prepared production plans and schedules for self-developed game titles and acquired publishing titles, resulting in successful product delivery and partner satisfaction
  • Directed the art style and animation for all game art and game cinematic
  • Led team to obtain the 2008 Digital Entertainment Award for “The Best PC Game” and the 2007 “Certificate of Merit – Special Mention”

 

Art Department Manager & Animation Director                                             January 2006 – December 2006

 

Enlight Software Limited, Hong Kong                                                             April 2002December 2005

Leading Hong Kong PC game developer with 30+ employees in Hong Kong and 80+ employees in China

Art Department Manager, Lead Animator & China Studio Manager              January 2004 – December 2005

  • Coordinated both the China and HK teams to achieve a 6-fold increase in artwork productivity and 65% decrease in unit production costs
  • Led group of 10+ artists in designing and producing artworks in computer and console games

 

Lead Animator & China Studio Manager                                                        April 2002 – January 2004

  • Established studio in Guangzhou, China, increasing staff size from 6 to more than 80+ employees

 

Animator                                                                                                         June 2000August 2001

Menfond Electronic Art and Computer Design Co., Hong Kong

Leading Hong Kong post-production studio for file, advertising, animation and TV program, with 50+ employees

 

 

TRAINING & COACHING EXPERIENCE

Consultant                                                                                                         March 2010 – May 2010

  • Provided advice for the hiring process for a listed company in Hong Kong
  • Placed top talent for a listed company in Hong Kong

 

Program Director & Part-time Lecturer                                                          January 2008December 2010

Hong Kong Productivity Council, Hong Kong

Prestigious industrial institute supported by the Hong Kong Government

  • Designed course structure and curricular materials for Advanced Diploma course to 30+ students

 

Part-time Lecturer                                                                                           June 2004December 2006

Hong Kong Arts Centre – The Art School, Hong Kong

Prestigious private art institute  

  • Provide seminars and trainings to 50+ media arts students